Following the acquisition of Cambridge Roof Truss (CRT) in November 2018, we are pleased to announce today, Monday 9th December its complete rebrand as Donaldson Timber Engineering (DTE) Cambridge.
Over the past twelve months, DTE has been working closely with CRT to fully integrate them into the company whilst maintaining the same level of high quality of product and service that CRT is well known for in the industry. The rebrand will provide clarity for customers and employees as well as maximising the opportunities available from the acquisition.
"It is a pleasure to have such a well-respected company, with a strong market presence and experienced team finally become part of the DTE family. We’ve worked closely over the last year with the CRT employees to gradually align DTE’s core values, systems, software and processes and we now feel that this is the logical time to officially rebrand CRT as DTE Cambridge. I look forward to capitalising on the numerous opportunities for growth with the team at DTE Cambridge in the months ahead."Luke Roberts, Managing Director of DTE
In practical terms, all invoices, quotations, credit application forms and communication will now appear as DTE.